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Wednesday, September 17 • 2:00pm - 3:00pm
Programming Americana: Learning How to Make a Niche Format Work for You

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Programming a radio station these days is tough enough with competition from satellite, internet radio, podcasts, and music streaming sites. How do you program a non-mainstream format? This insightful panel of Americana PDs will give you tips on how they deal day to day with the challenges of programming a niche format.

Whether you currently program an Americana station or have been thinking about adding Americana music to your current format, this panel will share some of the secrets that make them successful in their markets and could work for yours!


Chuck Taylor

Program Director, KHYI
CHUCK TAYLOR is the Program Director for KHYI in Dallas/Fort Worth. Chuck also hosts the syndicated Texas Countdown, the top 20 songs from Texas each week! Chuck is recognized for his interviews with the biggest names in Texas music. Born in Pine Bluff, AR, he first moved to Austin in 1999 where he fell in love twice, once with the woman who would become his wife and once with Texas Music. The need to champion independent artists led Chuck to the... Read More →


Martin Anderson

Music Director / Morning Host, WNCW
MARTIN ANDERSON is the Music Director and morning host for WNCW, an Americana/Triple-A/eclectic public radio station serving Western NC, Upstate SC, and East TN. The station just won“Best Radio Station” in Asheville’s Mountain Xpress annual reader’s poll, which it has wonevery year since 1996. Before WNCW, he hosted various programs for noncommercial stationsin Oregon, California, and Delaware. 

Bill Bowker

Music Director, KRSH Radio
BILL BOWKER has been a mainstay on Sonoma County air waves since 1979. Bowker is involved with all aspects of the local music scene. His “Blues with Bowker” heard on Sunday nights on the KRUSH is one of the longest running blues shows in the country. He was named Best Media Personality: TV, Radio, Print for several years running in the Bohemian’s Readers Choice Poll. Bill is the Music Director on KRSH Radio, a roots based... Read More →

John McGue

Music Director, WNKU/Cincinnati-Dayton
JOHN MCGUE is music director at WNKU/Cincinnati-Dayton. He is from Peru, IN and has been in radio since 1983, most of that in the Triple-A leaning Americana format. John was among the first to play, and champion the music of James McMurtry, Todd Snider, Shovels & Rope and many more. He’s held positions from PD to Sales Manager. (Wednesday 2:00 PM, Thursday 11:00 AM & Friday 2:00 PM)

Jeremy Tepper

Program Director, Outlaw Country and Willie’s Roadhouse, SiriusXM
JEREMY TEPPER As program director for the Outlaw Country and Willie’s Roadhouse channels at SiriusXM, Tepper manages on-air personalities including Steve Earle, Buddy Miller & Jim Lauderdale, Shooter Jennings, Mojo Nixon and Elizabeth Cook. He previously served as editor of The Journal of Country Music for the Country Music Hall of Fame and was owner/operator of Diesel Only Records. (Wednesday 2:00 PM)

Wednesday September 17, 2014 2:00pm - 3:00pm
Room 310 - Palmer Plaza 1801 West End Ave, Nashville, TN 37203

Attendees (27)